WHAT YOU DO AT AMD CHANGES EVERYTHING

We care deeply about transforming lives with AMD technology to enrich our industry, our communities, and the world. Our mission is to build great products that accelerate next-generation computing experiences – the building blocks for the data center, artificial intelligence, PCs, gaming and embedded. Underpinning our mission is the AMD culture. We push the limits of innovation to solve the world’s most important challenges. We strive for execution excellence while being direct, humble, collaborative, and inclusive of diverse perspectives. This is who we are at our best. One Company. One Team. 

AMD together we advance_

THE ROLE: 

We are seeking a highly motivated and experienced individual to join our team as the Global Brand Strategy Manager. As AMD continues its remarkable growth trajectory, it is essential to have a strong brand presence that accurately reflects the premium brand that the company represents.  We are building a center of brand excellence and this position is vital in elevating the strategic business role that brand plays through the execution, management, and evolution of high-impact brand management programs at scale. The role encompasses both advancing and managing our brand governance strategy while also delivering on critical brand campaigns. You will play a key role in ensuring consistency, integrity, and scalability across our brand initiatives, delivering on brand governance initiatives, compliance standards, brand advocacy programs, and trainings. In addition, this role will drive and deliver on various brand-related projects, campaigns, and strategic initiatives across AMD, focused on brand and branding. 

THE PERSON:

To be successful in this role, it requires being nimble-minded and responsive to quick-changing and urgent business needs to support strategic brand and branding initiatives across AMD. This individual will possess the following traits: 

• Work effectively cross-functionally to build the brand internally and externally.  
• Natural collaborator. Works seamlessly across functions and disciplines.  
• Confidence to present to senior management. 
• Effective at meeting deadlines, adjusting priorities, and working on multiple projects simultaneously. 
• Proven ability to “do more with less”. 
• Hands-On Leader. Steering from the front and working side-by-side with the team to achieve the company goals. 

KEY RESPONSIBILITIES:

• Lead a team of high performers, located across different regions and disciplines, and provide guidance, mentorship, and support to ensure their professional growth and success.  
• Operationalize branding and branding governance to create a center of excellence, honing existing systems and processes to promote and protect the master brand and ensure consistent implementation and adherence to brand guidelines across all brand touchpoints. 
• Collaborate with the Global Brand Strategy Manager, focused on campaigns, to identify, plan and execute on integrated, multi-channel brand marketing campaigns as needed to support key business objectives and drive brand awareness.  
• Plan and drive the expansion of brand training and workshops to educate employees and external partners on brand guidelines, ensuring a clear understanding of brand positioning and messaging and increasing brand ownership and shared sense of accountability. 
• Define and develop company-wide brand education program to foster brand knowledge and literacy and enable each employee to serve as an effective brand advocate. 
• Establish and maintain effective relationships with key stakeholders and collaborate with internal stakeholders, including WWM, Creative Studio, Creative Campaigns, Marketing Operations, BU Product Marketing teams, regional teams, and Legal, to ensure alignment and compliance with brand standards and guidelines. 

PREFERRED EXPERIENCE:

• Proven experience as a Brand Manager or similar role, preferably within the technology industry. 
• Strong understanding of brand management principles, guidelines, and best practices, with specific knowledge and familiarity with governance and campaign management. 
• Excellent attention to detail, adept eye for visual design, and the ability to ensure consistent brand application across diverse marketing channels and touchpoints. 
• Exceptional organizational and project management skills, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. 
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and influence stakeholders at various levels. 
• Analytical mindset, with the ability to interpret data and insights to make informed decisions and recommendations regarding brand governance. 
• Familiarity with digital marketing platforms, social media, and content management systems with a proficiency in SmartSheets and Workfront preferred. 

ACADEMIC CREDENTIALS:

• Bachelor’s degree in marketing, Business Administration, or a related field. A master's degree is a plus. 

LOCATION:

Austin, TX

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At AMD, your base pay is one part of your total rewards package.  Your base pay will depend on where your skills, qualifications, experience, and location fit into the hiring range for the position. You may be eligible for incentives based upon your role such as either an annual bonus or sales incentive. Many AMD employees have the opportunity to own shares of AMD stock, as well as a discount when purchasing AMD stock if voluntarily participating in AMD’s Employee Stock Purchase Plan. You’ll also be eligible for competitive benefits described in more detail here.

AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law.   We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.

At AMD, your base pay is one part of your total rewards package.  Your base pay will depend on where your skills, qualifications, experience, and location fit into the hiring range for the position. You may be eligible for incentives based upon your role such as either an annual bonus or sales incentive. Many AMD employees have the opportunity to own shares of AMD stock, as well as a discount when purchasing AMD stock if voluntarily participating in AMD’s Employee Stock Purchase Plan. You’ll also be eligible for competitive benefits described in more detail here.

AMD does not accept unsolicited resumes from headhunters, recruitment agencies, or fee-based recruitment services. AMD and its subsidiaries are equal opportunity, inclusive employers and will consider all applicants without regard to age, ancestry, color, marital status, medical condition, mental or physical disability, national origin, race, religion, political and/or third-party affiliation, sex, pregnancy, sexual orientation, gender identity, military or veteran status, or any other characteristic protected by law.   We encourage applications from all qualified candidates and will accommodate applicants’ needs under the respective laws throughout all stages of the recruitment and selection process.

THE ROLE: 

We are seeking a highly motivated and experienced individual to join our team as the Global Brand Strategy Manager. As AMD continues its remarkable growth trajectory, it is essential to have a strong brand presence that accurately reflects the premium brand that the company represents.  We are building a center of brand excellence and this position is vital in elevating the strategic business role that brand plays through the execution, management, and evolution of high-impact brand management programs at scale. The role encompasses both advancing and managing our brand governance strategy while also delivering on critical brand campaigns. You will play a key role in ensuring consistency, integrity, and scalability across our brand initiatives, delivering on brand governance initiatives, compliance standards, brand advocacy programs, and trainings. In addition, this role will drive and deliver on various brand-related projects, campaigns, and strategic initiatives across AMD, focused on brand and branding. 

THE PERSON:

To be successful in this role, it requires being nimble-minded and responsive to quick-changing and urgent business needs to support strategic brand and branding initiatives across AMD. This individual will possess the following traits: 

• Work effectively cross-functionally to build the brand internally and externally.  
• Natural collaborator. Works seamlessly across functions and disciplines.  
• Confidence to present to senior management. 
• Effective at meeting deadlines, adjusting priorities, and working on multiple projects simultaneously. 
• Proven ability to “do more with less”. 
• Hands-On Leader. Steering from the front and working side-by-side with the team to achieve the company goals. 

KEY RESPONSIBILITIES:

• Lead a team of high performers, located across different regions and disciplines, and provide guidance, mentorship, and support to ensure their professional growth and success.  
• Operationalize branding and branding governance to create a center of excellence, honing existing systems and processes to promote and protect the master brand and ensure consistent implementation and adherence to brand guidelines across all brand touchpoints. 
• Collaborate with the Global Brand Strategy Manager, focused on campaigns, to identify, plan and execute on integrated, multi-channel brand marketing campaigns as needed to support key business objectives and drive brand awareness.  
• Plan and drive the expansion of brand training and workshops to educate employees and external partners on brand guidelines, ensuring a clear understanding of brand positioning and messaging and increasing brand ownership and shared sense of accountability. 
• Define and develop company-wide brand education program to foster brand knowledge and literacy and enable each employee to serve as an effective brand advocate. 
• Establish and maintain effective relationships with key stakeholders and collaborate with internal stakeholders, including WWM, Creative Studio, Creative Campaigns, Marketing Operations, BU Product Marketing teams, regional teams, and Legal, to ensure alignment and compliance with brand standards and guidelines. 

PREFERRED EXPERIENCE:

• Proven experience as a Brand Manager or similar role, preferably within the technology industry. 
• Strong understanding of brand management principles, guidelines, and best practices, with specific knowledge and familiarity with governance and campaign management. 
• Excellent attention to detail, adept eye for visual design, and the ability to ensure consistent brand application across diverse marketing channels and touchpoints. 
• Exceptional organizational and project management skills, with the ability to manage multiple projects simultaneously and meet deadlines in a fast-paced environment. 
• Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and influence stakeholders at various levels. 
• Analytical mindset, with the ability to interpret data and insights to make informed decisions and recommendations regarding brand governance. 
• Familiarity with digital marketing platforms, social media, and content management systems with a proficiency in SmartSheets and Workfront preferred. 

ACADEMIC CREDENTIALS:

• Bachelor’s degree in marketing, Business Administration, or a related field. A master's degree is a plus. 

LOCATION:

Austin, TX

#LI-MR1

#HYBRID