Marketing Operations Contractor
Unity’s Marketing Operations team is central to enabling data-driven decision-making, systems support, identifying new growth opportunities, and completing critical initiatives.
Do you love working with people from all over marketing and making an impact on a fast paced team? We're looking for someone just like you!
We need a Senior Marketing Operations Manager to drive a seamless, engaging experiences for leads across the entire customer journey, from anonymous/unknown through sale. This is someone with experience leading high-value business-critical projects from beginning to end with cross-functional teams.
What you’ll be doing
- Build seamless and effective end-to-end user experiences and ensure that project outcomes are widely adopted and understood through enablement and documentation.
- Craft email nurture campaigns and audience segmentation as well as activating and pulling existing data from Eloqua.
- Supervise campaign performance metrics and collaborate with campaign managers to test and optimize campaigns and improve engagement rates.
- Be a strategic advisor to cross-functional teams, guiding how they explore their data and motions. Collaborate with the technical campaign deployment team to ensure data privacy and GDPR compliance.
- Identify inefficiencies and business-critical improvements to our marketing teams, then come up with viable, scalable and efficient solutions that address the core problem. Drive the effort to put those solutions into place.
- Enable business end-users on platform and process changes and enforce process adherence.
What we’re looking for
- Hands-on experience managing Eloqua and Salesforce, building sophisticated programs at scale. Proven experience in demand generation and marketing operations.
- Marketing funnels and business processes are your strength. You understand how technology and platforms fit as part of solutions, and have experience building, analyzing and communicating data and reports to business end-users.
- Outstanding communication AND active listening skills. Ability to dig into core issues and ask probing questions vs. taking problems at face value. You can summarize and state things in an unambiguous and concise way, but you can also listen and understand quickly, with no fear of asking clarifying questions to minimize confusion.
- Comfortable with driving technical conversations and presenting the information to non-technical business users.
- Well-organized project management skills. You can clearly define the project goals, identify collaborators, timeline, phases, and documentation that are needed to push a project forward.
Life at Unity
Unity (NYSE: U) is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity is the foundation upon which the world’s most powerful digital content is created. Specifically, Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.
In the fourth quarter of 2022, more than 70% of the top 1000 mobile games were made with Unity as derived from a blended number of the top 1000 games in the Google Play Store and Apple App Store. In 2022, Made with Unity Applications had more than 4 billion downloads per month. For more information, please visit www.unity.com.
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